I run into this conversation with many clients (so, if you’re one of them, don’t be offended, it wasn’t just you) when the topic leads to digital marketing to seniors; it starts with me explaining how digital marketing, web analytics, social media, or search engine optimization are all important to their business. They may say […]
SEO Marketing is Dead, Long Live SEO! If you’ve spent any time at all trying to work on a website for your business you’ve probably been flooded with information about SEO – search engine optimization. No doubt within a small period of time you’ll be contacted by untold numbers of vendors via phone or email […]
The Trauma of Auto Accidents In my many years in the insurance industry there was one thing that was always consistent: the trauma inflicted as the result of an auto accident. It goes far beyond any injuries that may have been suffered or the work missed. It’s the entire experience of going through an accident […]
If there’s one thing you can count on about every year, it’s Facebook making some changes to Pages. Sometimes good, sometimes bad, they’re coming and you need to be ready for them. I think this round is a nice change, so let’s take a look at the latest round. Facebook Cover Dimensions Same – Overlap […]
For many years the enterprise user has toiled with the tools given to do their daily work shackled to the decisions of leaders who never had to use the product they were buying. Where the holy triad of speed, cost and quality represented in the size of their importance to the enterprise software buyer it […]
The telecommunications world is a highly competitive one. Once a world dominated by monopolies that could shovel whatever service or offering they wanted to on their customers things have changed greatly in the cellular age. Now companies look for anything to keep their edge in an increasingly competitive world and are turning to design. Let’s […]
Last year I started on a new team that was going through quite a few problems with a pretty major initiative. The meetings were the daily “fire extinguishing” types trying to get things back on track. I strolled in as the newcomer and wasn’t even expected to contribute much given my intended duties. As usual, […]
